A2 MEDIA
CHARLOTTE LLOYD
The Pitch
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Feedback:
After pitching our idea to our teacher, we talked through the postive and negative points of our pitch. The concept of the video was a good idea. Our locations and style were perfect for the idea we were trying to achieve. However after reviewing the whole idea we came to an agreement we needed to change our song choice. We decided this on two main factors. The first being that our actors cannot actually play instruments. Our teacher explained how it will make the video look amature and unrealistic as they will be trying to fake a huge part of our video. Secondly we also decided that the song was not the best choice. We re-listened to the song a few times and realised it is actually very repetitive, and Mrs McLuckie said people could get bored and it would not stand out. It would be hard to film as there is no real distinct definiton between chorus and verse.
From the feedback we have received we decided to change our song from The Kooks - Naive to Paolo Nutini - Last Request. As a group we decided that this song was less repetitive. After pitching the new idea to our teacher, she confirmed that this was the perfect song choice for us. It suits our target audience and matches our chosen settings, costumes and actors. The song has more of a distinctive difference between chorus and verse making it easier to film different shots and allowing the video to flow, again making the video look more professional.
Second Pitch:
After our first pitch was rejected, we decided that the best thing to do was ask members of our target audience what song they would suggest choosing for our music video. In doing so, it took the decisoon out of our hands and it gave us something to go by. From the image on the left it is clear that the majority of our class chose Paolo Nutini's song 'Last Request' as the song to use for our music video. As a group we liked this choice and we then had to pitch our chosen song and idea to see whether it is a good choice of song and whether the ideas we have would be suited to this song.