Duke Dumont - Won't Look Back

 

The overall concept of this video is striking from the start. The unique nature is evident from the very beginning where a person is seen putting on a queen mask. This is unexpected and so immediately draws the attention of the audience making the video more watchable. The slow motion effect throughout the video is one which as a group we liked as it makes the whole video seem that little bit more surreal and it gives the video an unrealistic edge which matches the mise en scene of the video. The story line behind the video has no real link with that of the lyrics of the song which as a group we were unsure whether this was the best way to approach a video as we feel it is easier to base the video around the lyrics of the song. This video is very different to that of some of the other videos we have looked at which can be a positive as we remember this video for its unique nature. Therefore as a group we hope to have elements within our video that people will remember and so this video has helped strongly towards some of our final ideas. 

 

Calvin Harris ft John Newman - Blame

 

This video has a clear story line behind it. At the beginning the panning shots are used effectively to set the scene, a concept I hope to implement into our video. Setting the scene allows the audience to gain a better understanding of the story behind the song. Throughout the video, the editing corresponds accordingly with the speed of the music. At the start of the video the music is slow and so slow panning and tracking shots as well as the use of zoom are effectively used. As the song picks up its speed so does the editing with shorter cuts and transitions being used. This effect of matching the editing with the pace of the song is one which as a group we felt was extremely effective. Also the video is filmed at night which adds a different element to the video and so if possible, we would like to film the majority of our video at night. As a group we all enjoy this song however we feel that the repititive nature of the song will make it more of a challenge to create a video to but we also enjoy a challenge.

 

Klingande - Jubel

 

This video takes on a similar concept to the sound of the song. The song is relaxed and has a summer vibe and so the video matches this. The concept of travelling with their friends on a road trip links well with the song and the editing is slow and most of the shots are in slow motion to give a more relaxed feel matching the speed of the song. The locations used within the video have been thought out well such as the beach nearer the end of the video. Also, the people within the video look happy and like they are having a good time and the song gives off this vibe when you listen to it so the video goes well with the song on the whole.

 

Sub Focus - Out Of The Blue

 

The first half of the video is filmed mainly underwater which links to the title of the song itself 'Out Of The Blue'. It is all filmed in slow motion which matches the speed of the song at first. when the song picks up the camera movement and editing etc changes accordingly. Halfway through the video a smoky effect of all different colours is used which changes the dynamics of the whole video. The lyrics of the song are 'love is a potion' and the smoky efect gives off an image of potions being made. this means the video is based on the lyics in order to tell the story better. There are various close ups within the video of a girl who is swimming underwater which creates a mystical effect adding to the mysteriousness of the video on the whole.

 

Chase and Status - Alive

 

This video is a very unique video as it has a story line throughout. At the beginning the song is slow as to which it is setting the scene which is a common feature in many music videos. The video uses flashbacks effectively to show the story line which is a feature which I really like and would hope to implement into my own music video. The song itself we feel as a group is an interesting song to make a video to due to its unique lyrics but also the way in which the song has a clear build up makes the makingof the video more challenging. The band Chase & Status are well known for their unique sound but also they have a variety of different sounding music like this song. Overall this song is one of our favourites to choose as the song for our video as we will relish the challenge of trying to make a video to a song with such strong meaning behind it as well as the fact that we all like the song on the whole.

 

Sigma - Nobody To Love

 

The video on the whole for this song was one which as a group we weren't particularly fond of. The story behind the video links well with that of the lyrics to the song however the video itself and the story behind it seems a bit cheesy. The majority of the video is filmed in slow motion which as mentioned above creates the idea that is unrealistic and something that is unlikely to happen which in this video is girls going away on a road trip together and having a great time, something many girls dream of. The editing is characterised through the use of cuts and transitions which as the speed of the song increases so do the amount of cuts. This is something we hope to implement in our own video. On the whole this video has given us a better understanding of what makes a good video and hopefully we can use some of the ideas in our own video, particularly matching the editing with thatof the speed of the song.